Why No Video Game Franchise Can Touch Mario’s Enduring Legacy
The Best-Selling Video Game Franchise In History: Video games have entertained generations, but one franchise has achieved a level of success that few competitors can match. Mario, the famous mustached character from Nintendo, holds the record for the best-selling video game franchise in history, measured by total copies sold across its games. According to Guinness World Records, Mario games had sold more than 893 million copies worldwide by June 2025. Later estimates place the total above 900 million. These figures include traditional platform games, racing titles, sports games, and other adventures featuring Mario and his friends.